Leviev Set to Open Additional Jewelry Stores in Dubai

Two new Leviev jewelry boutiques are set to open in Dubai in the near future – one, the brand’s flagship boutique in the Burj Dubai Mall, located within the Burj Dubai Tower, the tallest building in the world, and the other, a Leviev mini-boutique in the lobby of the new Atlantis Hotel Resort on the Jumeirah Palm Island.

Construction on the flagship store will begin in the fourth quarter of 2008, when the mall is ready for tenants. This will be a full-fledged Leviev store, complete with elegant design elements, a private salon and several thousand carats worth of diamonds.

The Leviev mini-boutique will be only 300 square feet but will include key attributes of the Leviev stores in London, New York and Moscow and will offer a selection of diamonds geared to the international clientele visiting the Atlantis resort.

A shop-in-shop Leviev location, situated within Levant Jewelers in the lobby of the Al-Qasr Hotel on Madinat Jumeirah, opened March 18. The company notes that, for all its retail business in Dubai, it has partnered with Levant Jewelers, a local luxury retail company.

In addition to one-of-a-kind diamond items, including special tiaras and rare colored stones, the new shops will all offer Leviev’s new collection of men's and women's watches, men's jewelry and a variety of precious colored gems, pearls and gold & platinum pieces.