Signet Slips in NRF Retail Rankings
July 16, 25
(IDEX Online) - Signet slipped from 67th to 69th place in the NRF's annual rankings of the biggest grossing retailers in the US.
Sales shrank by 5 per cent, down to $6.21bn, according to National Retail Federation figures released last Thursday (10 July).
Signet, the world's largest retailer of diamond jewelry, which includes Kay Jewelers, Zales, Jared and Banter by Piercing Pagoda, peaked in 56th position in 2023.
In 2020, when the Covid pandemic hit, it was 98th, in 2021 it was 78th and in 2022 it was 66th.
Walmart tops the 2025 NRF list, as it has done without exception since the 1990s, with US retail sales of $568.70 bn, representing a year-on-year sales growth of 7 per cent.
Amazon is second ($273.66bn, 9 per cent growth) and Costco is third ($273.66bn, 4 per cent growth).
The list, compiled by data, research, and analytics company Kantar, presents "a picture of ongoing, steady trends and few real surprises," said NRF.
"In the midst of economic and political uncertainty, perhaps there's some comfort in a 'relatively static' retail environment."
In a separate ranking, National Jeweler magazine's annual State of the Majors report published in May, Signet remained the biggest-grossing jeweler in North America.
Sales slipped from $6.7bn in 2023 to $6.3bn, according to figures obtained by National Jeweler. Watch and jewelry sales at second-placed Walmart were down slightly from $3.58bn to $3.52bn.
File pic of a Kay store, part of Signet.