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Diamond.Com Sells $950,000 Diamond Ring

November 21, 02 by IDEX Online Newsroom

Diamond.com, a leading online source for certified diamonds, fine jewelry and brand-name watches, sold a 23-carat total weight diamond ring for $950,000.

 
The ring, bought by a Miami businessman as a holiday gift for his wife, features a 19.43 carat, D color flawless square emerald cut center diamond surrounded by two trapezoid-shaped side stones, each weighing one and a half carats, set in a custom platinum setting.

 

Diamond.com is majority owned by The Steinmetz Group and SOFTBANK Capital Partners.

 

“Our Design Your Ring feature is a very popular destination on our site for customers who want to create a special, one-of-a-kind diamond ring," says Guy Richman, Director of Sales at Diamond.com. "This ring was custom made by our jewelers to accommodate the unique size and style of the diamonds."

 

As the company enters its third holiday season, Richman notes that "current sales have dramatically exceeded our expectations."

 

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