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Have Bulgari, Will Travel – With Cadillac

October 13, 04 by Edahn Golan


Cadillac's Bulgari dashboard

Car buyers interested in having high-end luxury and brands in every aspect of their car might want to consider a new Cadillac. Luxury jewelry and watch maker Bulgari has teamed up with the American car maker to equip certain car lines with Bulgari clocks, while offering special edition watches to buyers.

 

Bulgari designed the instrument panel for the new Cadillac concept car Vizon, and has a clock set on the console of Cadillac’s latest concept car, the Cien. The clock, inspired by the Bulgari Rettangolo watch, was designed to suit the strong vertical theme which characterizes the Cien's interior design.

 

Until these concept cars hit the road, Bulgari created a special edition Diagono Aluminium Chrono watch for 1,000 buyers of the new 2004 Cadillac XLR. The contemporary design of this timepiece is enhanced by the combination of contrasting materials such as aluminum and black rubber.

 

This exclusive Diagono Aluminium Chrono has a black dial, with three amber counters, inspired by the Bulgari-designed instruments on the dashboard of the car as well as its key-fob.

 

 “Dedicated to the timely living man, this sporty yet luxurious watch perfectly corresponds to the style of Cadillac characterized by elegance and attention to detail,” says Bulgari.

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