JTV Reaches Settlement in Lawsuit over Gemstones

Jewelry Television (JTV) and class counsel said on Thursday they had reached a settlement in the lawsuit Hurd vs. America’s Collectibles Network after the plaintiff accused JTV of misrepresenting color enhanced stones as all natural.

As part of the settlement agreement, JTV did not admit to any wrongdoing, while those who purchased the red and green andesine labradorite gemstones from JTV during the class period could submit claims for cash refunds and JTV store credits.

The settlement also provides for disclosures, consumer education, and training for JTV employees to make sure that future marketing of andesine-labradorite complies with all relevant rules and regulations.

JTV had denied all allegations of liability and asserted that the representations it made about the gemstones were properly based on industry literature, information from its suppliers, and gemstone laboratory reports from nationally accredited laboratories.