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Traffic to U.S. Jewelry Sites +26%

December 23, 12 by IDEX Online Staff Reporter

(IDEX Online News)
– There is a disproportionate jump in the number of consumers visiting jewelry websites. According to comScore, traffic to online jewelry stores increased 26 percent in November compared to October.

 

As consumers headed to stores – both online and offline – to purchase gifts for the holiday, site visitors and foot traffic soared at certain locations. According to comScore's top 10 gaining sites, jewelry / luxury goods / accessories sites were the fourth largest gainers, following toys, consumer electronics and malls.

 

Jewelry / luxury goods / accessories sites had than 24.6 million unique visitors in November.

 

Online spending by Americans keeps breaking records. During the week of December 10-16, consumers spent more than $7 billion. This is the first time online consumer spending exceeded $7 billion.

 

As Christmas Eve nears, e-commerce spending in the first 46 days of the November–December 2012 holiday season surpasses $35 million, a 13 percent year-over-year increase.

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