Dalumi Goes Tech with Diamond Camera, USB Drive
(June 11, '08, 4:01 IDEX Online Staff Reporter)

DTC Sightholder Dalumi Group has launched a luxury lifestyle accessory collection, featuring a diamond-encrusted flash drive and a digital camera accented with diamonds. The launch is a result of a partnership with Korean technology giant LG Electronics and Japan’s Ricoh, a digital photo and office solution leader.


Dalumi Marketing and Business Development Head Yuval Kemp explained that the partnership was directly related to the company’s fashion world debut of the diamond-studded top designed with Gianfranco Ferré last year.


“The success of the exclusive diamond-studded clothing item that we designed together with Gianfranco Ferré prompted us to partner and manufacture other unique items such as these elegant electronic goods”, said Kemp.


The LG Disk on Key is made up of diamonds from Dalumi mounted in white gold and is valued at $10,000, while the Ricoh Capilo R5 digital camera includes over 200 diamonds, also embedded in white gold, and is priced at $25,000.  


The camera and flash drive will be displayed at high-profile, luxury goods exhibitions around the world and will be auctioned at the end of the year, with the entirety of the proceeds going to the SOS Children’s Village in Botswana, a charity for orphans Dalumi has supported in the past.