Ken Gassman to Discuss the Bridal Opportunity at JCK Show

Over the next six years, the number of marriages in the U.S. will rise by at least 20 percent, says IDEX Online analyst Ken Gassman. He will be the keynote speaker on Saturday morning at JCK Las Vegas where he will discuss how to maximize the opportunities this presents.

According to Gassman, today's bride doesn't want the traditional solitaire diamond ring. Jewelers, therefore, will need to have a large inventory and each piece will need to be unique.

“Because today's young bride wants ‘something different,’ jewelers will have to offer it to her, or she's going to shop someplace where she can find ‘different,’” Gassman said.

In his presentation, Gassman plans to disuses what ‘different’ means and who is the bride that is looking for it. Along with Mel Anda, founder of Unique Settings and several other panelists, Gassman will help jewelers understand how to meet the needs of today's bridal couple while managing inventory and cash flow needed to support the necessary bridal inventory levels in a store.

The “Managing Your Inventory While Maximizing Your Bridal Opportunity” panel discussion will be held on Saturday June 5, 7:30am – 9:30am at the Marcello Ballroom, Level 4, Venetian. It is open to all JCK badge holders. Breakfast will be served. Please arrive early for guaranteed seating.

IDEX Online - including CEO Abraham Stern, U.S. manager Osnat Davidov and Editor in Chief Edahn Golan - will be attending the show, helping members with their diamond stocks and meeting with the industry. Show attendees who want to meet us are invited to visit our booth at L47.

Buyers and exhibitors seeking specific goods are invited to stop by our booth and use the IDEX Online trading platform.