Tiffany & Co. Creates Fine Jewelry for the Great Gatsby

Carey Mulligan will appear in the F. Scott Fitzgerald's classic, wearing Tiffany jewelry

(IDEX Online News) – When it comes to style from the Jazz Age, there’s no greater expert than Tiffany & Co., which it is why it comes as no surprise that the luxury jewelry brand recently announced a partnership with Warner Bros. Pictures and Bazmark to be the fine jeweler for Baz Luhrmann’s The Great Gatsby. Tiffany designed jewels specifically for the movie – a tale of passion that unfolds during the Jazz Age – that is based on F. Scott Fitzgerald’s 1925 literary classic

“This collaboration is a natural for us,” said Jon King, executive vice president of Tiffany & Co. “Tiffany is America’s premier jeweler. Our archives contain spectacular jewels from the 1920s that are the basis of the one-of-a-kind designs we have created for this iconic American story.”

“Tiffany & Co. seemed the perfect fit for the jewelry of The Great Gatsby not only because F. Scott Fitzgerald himself was a customer but also because Louis Comfort Tiffany, the brand’s first Design Director, mixed in the actual Long Island circles described in the novel,” said costume and production designer Catherine Martin.

“The Tiffany & Co. Archives have proven to be an invaluable resource in looking back at this Golden Era of affluence and fine jewelry and the continuing tradition of excellence and exquisite craftsmanship has allowed us to both create and recreate pieces that we hope will do justice to this extraordinary novel.”

Working with the film’s Academy Award-nominated director, Baz Luhrmann and costume and production designer Catherine Martin, Tiffany has created a collection of platinum-set diamonds and lustrous pearls that complement the period clothes.

In addition to the jewelry, the interior of Jay Gatsby’s home in the movie is filled with china and sterling silver flatware and other accessories by Tiffany & Co.