Royal Asscher and CoutureLab Support the Seven Bar Foundation
January 31, 12
(IDEX Online News) – Jewelry from Royal Asscher Diamond Company’s “Stars of Africa” and “Shining Stars” collections recently debuted on a luxury gift website CoutureLab to benefit the Seven Bar Foundation, which aims to help women get out of poverty.
Ring by Royal Asscher
Twenty-percent of the retail profit from the sale of each piece of Royal Asscher jewelry will benefit the Seven Bar Foundation, an organization that fuels microfinance institutions by driving profits with purpose with cause-marketing brand partners.
“Royal Asscher supports CoutureLab founder Carmen Busquets’ vision for her website as a place where the stories of the products and the people behind them would be celebrated – where clients could not only learn about the heritage and see the true value of it, but also fall in love and own a piece of it,” says Lita Asscher, president of Royal Asscher of America. “I believe Royal Asscher’s jewelry fits perfectly with CoutureLab’s vision and we are thrilled to partner with them to help empower women.”
The Stars of Africa and Shining Stars collections consist of diamonds encased within fluid-filled sapphire domes, which allow the diamonds to float freely like snowflakes in a snow globe.