A Third Quarter of Increased Sales at Signet
December 03, 25
(IDEX Online) - Signet reported a third consecutive quarter of increased revenue, with total sales up 3.1 per cent to $1.4bn for Q3 2026.
The company credited its Grow Brand Love strategy - a shift from banners to brands introduced by J.K. Symancyk its new CEO - for its improved performance.
Signet, which operates over 2,600 jewelry stores, saw sales increase year-on-year by 3.0 per cent in Q2 2026 and by 2.0 per cent in Q1, following on from many consecutive quarters of decline.
Same store sales were up by 3.0 per cent during the three months to 1 November, with Kay, Zales, and Jared, its biggest brands, leading the growth.
The company said net profit increased from $7m in Q3 2025 to $20m in Q3 2026.
Signet raised its guidance for the current financial year from $6.67bn - $6.82bn to $6.70bn - $6.83bn.
Under Grow Brand Love, the emphasis is on higher average unit retail and better margin categories plus "merchandise margin expansion, services growth and leverage on fixed costs".