Ashley Judd Is the New Face of H.Stern

U.S. actress and Global Ambassador for YouthAIDS, Ashley Judd, will star in H.Stern’s new advertising campaign slated to debut globally this fall.

The images aim to reinforce H.Stern’s “A Part of You” international branding campaign of previous years, spotlighting the strong bond between the woman and her H.Stern piece. The campaign features Judd in the role of the ‘H.Stern woman’: powerful, independent and sensually modern - “a woman in the driver's seat”.

The campaign also attempts to build H.Stern’s name as an avant-garde jeweler, the company says. The featured jewelry pieces are from the Stars, Moonlight, Highlights, Golden Stones, and Feathers collections, and from the Diane von Furstenberg by H.Stern line.

The ads will first appear as double-page spreads in the September editions of American Vogue and W magazines. In the following months, and into Spring of 2007, the campaign will appear, as single or multiple page units, in more than 20 countries in 4 continents in the most upscale fashion and lifestyle print titles including several international editions of Vogue, Elle and Harpers Bazaar; Bolero, Tatler and more, in addition to select international outdoor locations.

In the fall, a limited-edition look book will be mailed to clients.

During the period of the campaign, Judd and H.Stern will work together to assist YouthAIDS. H.Stern will sell a piece of jewelry chosen by Judd and donate proceeds to the organization. She will wear this chosen piece at several public opportunities, in addition to hosting an event with H.Stern in the fall of 2006 in New York to benefit YouthAIDS.