August Jewelry Demand Remains Solid in USOctober 19, 15
Total sales of fine jewelry and fine watches in the US market in August were an estimated $5.4 billion, up 2.3 percent from August 2014, according to the latest data from the Department of Commerce.
• Specialty jewelers, those merchants who derive a majority of their revenues from the sale of jewelry and watches, posted a slight sales decline of 0.1 percent in August. Specialty jewelers’ sales represent just over 40 percent of total US jewelry sales.
• Jewelry sales through multi-line merchants such as Wal-Mart, Costco and others rose by an estimated 4 percent during the period. Jewelry sales through multi-line merchants represent just under 60 percent of total US jewelry sales.
• Consumer demand for jewelry remains solid, but shoppers bought more of it from multi-line merchants than specialty jewelers, continuing a four-decade trend.
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